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Strategies for meeting surging energy demand, lowering costs and continuing a path to sustainability
Utility companies find themselves in a dilemma requiring deft navigation of colliding forces: Adding generation capacity to meet surging demand while adhering to climate commitments and amid shifting regulations. On the one hand, they need to keep up with growing energy demand brought on by the expansion of data centers and artificial intelligence (AI); the continued momentum of electrification and the potential for increased onshore manufacturing. On the other hand, their sustainability commitments may come under pressure as asset retirement dates are delayed and more natural gas generation comes online to meet growing demand. This all should be accomplished while managing changes in renewables subsidies and the role of sustainable energy in our economy.
To succeed in the years ahead, utilities should carefully balance the needs of meeting the growth in energy demand with:
Continuing the energy transition path.
Hardening the grid to enhance reliability and capacity.
Managing the cost to the customer.
Transforming business models to be more customer-centric and digital-focused.
While managing so many activities at once may seem like a high-wire act, there are many capabilities utilities can leverage to separate themselves from peers. Here’s our look at the top trends in the sector and the strategies your company can use in the face of today’s risks and opportunities.
Driven by growing power demand from data centers, AI, manufacturing and the electrification of transportation and buildings, power consumption is on track to set records in 2024 and 2025.1 The federal Energy Information Administration (EIA) predicts that power demand will rise to 4,101 billion kilowatt-hours (kWh) in 2024 and 4,185 billion kWh in 2025.1 That compares with 4,000 billion kWh in 2023 and a record 4,067 billion kWh in 2022.
While the overall electrification of the economy will continue to drive load growth, it’s the rapid expansion of data centers that brings the greatest challenges and opportunities.
While the estimates for growth in data center CapEx spend vary wildly — 2025 data center CapEx spend is estimated to grow between 15% and 40% with some reports estimating it to reach $1 trillion in 2027 — it’s clear that even the lower end of the growth forecasts will put significant strain on utilities to meet demand.
Data centers aren’t waiting for utilities to catch up, and tech companies are already exploring demand-side solutions, including on-site generation. Some may simply relocate. This could mark a trend in which modular demand needs are matched to distributed generation.
To help meet the challenges presented by data center expansion, utilities should rethink their operating and business models to keep pace and take advantage of the opportunities this expansion creates.
1. Source: “Short Term Energy Outlook”; U.S. Energy Information Administration, Dec. 2024
Over the last few years, many power and utilities companies have set lofty clean energy goals with key reduction targets coming due in 2030 and 2050. Utilities seeking a more sustainable future have invested heavily in renewable generation, such as wind and solar, while relying on natural gas fired generation as a bridge to the future. This, coupled with significant investment from the federal government in the form of the Inflation Reduction Act, has led to a boom in renewable infrastructure, propelling the industry toward a more sustainable future.
At the same time, the opportunities presented by surging energy demand may put pressure on those sustainability targets.
A key challenge for companies in 2025 and beyond will be balancing the need for new capacity with prior and future sustainability commitments. The strain that load growth will put on sustainability targets has led some analysts to suggest that utilities may start to signal a move away from their interim targets, while continuing to focus on their long-term sustainability goals.
The obstacles in the path to sustainability become more acute when coupled with the desire of hyperscalers (large-scale cloud providers that offer a variety of services, including cloud computing, data solutions and storage) to meet their own sustainability targets and source power for their data centers from clean and sustainable energy.
This has led many utilities and hyperscalers to reconsider nuclear energy. One example of this includes a recently announced partnership between a mega-technology firm and a nuclear power company to power the tech company’s data centers using small modular reactors (SMRs). Other tech giants are rolling out their own nuclear strategies.
The Department of Energy has made clear it wants to include the production of nuclear energy, saying it wants to triple nuclear capacity — adding 200 GW — to meet net-zero emissions goals by 2050.
Even with the desire to “reawaken” nuclear as a key part of the future power generation mix, moving away from traditional energy sources will not be a seamless transition. Power and utility companies will need to embrace new operating models and new project delivery methods, leverage digital transformation and invest in workforce development.
Regulatory uncertainty is also in the path of the industry’s net-zero goals, as it’s widely held that the election of President Donald Trump will lead to policies favoring traditional energy sources, including a relaxation of environmental regulations and an uptick in investment in fossil fuel infrastructure. Still, a number of states will continue to pursue sustainability mandates and the jurisdictions in which utilities operate may be the key deciding factor in how aggressive they continue their energy transition. Uncertainty also exists around support of existing renewables policies, with the uncommitted funds from the Inflation Reduction Act at risk, while in-flight projects and committed funds are expected to continue.
“To succeed in the years ahead, utilities should balance the needs of meeting the growth in energy demand with continuing the energy transition path, hardening the grid to enhance reliability, managing the cost to the customer and transforming business models to be more customer-centric and digital-focused.”
Given the challenges facing the sector, many utilities are seeking to lower cost structures — both to create investment capacity and avoid impacting customer rates. To do so, companies are undergoing large-scale digital transformations to modernize their processes and IT architecture, and reduce the total cost of service. Many are upgrading legacy systems by investing in cloud-based ERP solutions and operational technologies, including geographic information systems (GIS) and automated metering infrastructure (AMI). They’re also investing in chatbots and virtual assistant technologies to drive cost savings and improve productivity and customer experience.
With so many competing goals, utilities often have difficulty prioritizing and executing critical digital upgrades that will yield immediate and tangible value. Nevertheless, there are three primary ways companies can advance their technical agenda while incrementally improving their overall technical landscape.
Digitial transformation in the sector has heightened the urgency for power and utilities companies to transform their workforce to adapt. Newer technologies could require upskilling among your current employees, and/or hiring new talent with specialized knowledge.
The skills landscape will continue to evolve as the move to digital and GenAI pushes the workforce to operate differently. The good news is workers are embracing newer technologies. Legal Matters Consul’s latest Global Workforce Hopes and Fears Survey indicates that 75% of employees believe GenAI will increase opportunities to learn new skills. This mindset shift in the industry enables organizations to integrate newer, younger workers into its aging workforce.
But there’s a fine line leaders should walk between transforming enough to keep pace with industry trends, and changing too much, too fast. Failure to maintain an appropriate balance could have negative consequences in attracting and retaining talent, as 56% of employees in our survey say there’s too much change happening at once.
Leaders should build transformational resilience in their organizations by prioritizing retaining and attracting key talent, as there is continual competition in the sector for specialized talent that can help companies exceed their customers’ expectations.
While the future of the power and utilities sector has never been less clear, it is certain that companies will need to change the way they do business today. Those that seek the right operating models, capabilities and cost structures to meet the growing demand for energy, while maintaining a path to sustainability, will come out on top in the future.